RTÉ

RTÉ's Road to the Rising, is Ireland's national television stations centenary celebration. The day long event celebrates and commemorates the events leading up to and including the Easter Rising of 1916. A fun engaging day out for the whole family centered around O’Connell Street. Our challenge was to build on the work that the RTÉ team had already begun and find a way of being respectful to the past while signalling a wholly new event. We had to convey a lot of information in a simple, accessible and engaging manner. We created a unifying treatment and added illustrations and iconography to cohesively relay the events on offer throughout the day.


www.rte.ie/1916

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