Citadel Corporate Finance
Naming, strategy, identity creation and roll out for Citadel Corporate Finance. We created a cohesive identity and visual system that exudes security and guardianship as well as communicating a high end premium feel across all applications. Its audience being high net worth individuals, CEO's, management teams and banks. In such a volatile Irish market, this business needed everything from its name, right down to the detail on its business card to be as distinctive, innovative and memorable as possible.